Digital Marketing

Instagram launches thematic channels in Explore, video chat in direct and new camera effects

Last month at the F8 developer conference, Facebook made a number of new announcements about upcoming features for Instagram. Yesterday, the company began to roll out the latest updates, which includes bringing video chat to Instagram Direct, a new batch of camera effects and theme… Read More »Instagram launches thematic channels in Explore, video chat in direct and new camera effects

The overthrow of the Supreme Court over the public sales tax is a major blow to e-commerce businesses

More than 25 years ago, the US Supreme Court rendered a decision that would have profound implications as e-commerce evolved. The decision in Quill v. Heitkamp in 1992 meant that online retailers who had no physical presence in a state did not have to collect… Read More »The overthrow of the Supreme Court over the public sales tax is a major blow to e-commerce businesses

Facebook's "Keyword Snooze" feature will allow users to hide messages with specific words or phrases for 30 days

Facebook is looking for new ways to give users more control over the content they see in their news feed. Today, the company has announced that it is testing a new "Keyword Snooze" feature that will allow users to queue messages with keywords or selected… Read More »Facebook's "Keyword Snooze" feature will allow users to hide messages with specific words or phrases for 30 days

Facebook opens the door to crypto-currency advertising, reversing the policy announced earlier this year

Facebook now allows advertisements promoting crypto-currency and related products, reversing its decision in January to ban such advertisements. Earlier this year, the site banned ads for binary options, initial offerings and cryptocurrency – financial products associated with "misleading or deceptive promotional practices". Today, Facebook has… Read More »Facebook opens the door to crypto-currency advertising, reversing the policy announced earlier this year

Facebook allows marketers to set up application event tracking without having to add code

Application developers and marketers now have access to a no-code event configuration feature in the Facebook SDK that allows them to configure event tracking on applications such as registrations and purchases without having to create code. "This simplifies the installation process by allowing marketers to… Read More »Facebook allows marketers to set up application event tracking without having to add code