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Florio, a platform based on the Blockchain that will help the world to live healthily

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According to recent studies, nearly 30% of the world's population is overweight or obese – nearly 2.1 billion people. A study by Mc Kinsey shows us that by 2030, nearly half of the world's population – or 3.5 billion people – will be overweight or obese.

These numbers are deadly because the World Health Organization (WHO) estimates that physical inactivity causes 5.3 million deaths a year worldwide, making it the leading cause of death. This makes physical inactivity an urgent problem, especially if one takes into account that its global economic impact is in the order of $ 2 trillion a year – almost the same rate of violence army and smoking. and terrorism have.

Changing these numbers is difficult. There is no magic diet, no basic weight loss, and no brightening product that will make the problem go away. The only solution lies in us: thanks to a healthy lifestyle, supplemented by a good dose of motivation, it is possible to reverse the trend.

Enter Florio, a blockchain-based platform that's here to help people live healthier lives by spreading a positive attitude around health and making it fun.

Florio will change the way we see healthy lifestyles

To make things fun, Florio intends to use the motivation to get people moving. According to the researchers, the best way to motivate people is to earn money and encourage competition.

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As such, Florio's health platform allows you to challenge family, friends and just about anyone to a competition in which the winner receives a monetary reward at the end. If the goal is to lose weight, for example, it can be shared with other people or kept to the individual, and specific challenges can be launched when motivation begins to fail. Users always have control and decide on the duration of the challenge, its purpose and the amount of money involved.

During the challenges, Florio will give his users tips to stay motivated, reach the goal, and more. Indeed, the application of Florio is content to challenge each other, while offering people support and helping them celebrate their successes with financial gains and a healthy lifestyle.

Florio will enter the market with the help of models and the community of athletes, who will together show that Florio is an essential tool for those who want to lead a healthy life. Florio already has the support of world sports brands, some of the 100 most influential people in sport and well-being, and even professional athletes. With this enormous support, it will easily reach millions of people in a short time.

Garret McNamara, surfer with the world record of the biggest wave ever surfed, is one of the biggest fitness influencers, and Jessica Lauren, a fitness guru, model and athlete.

Ecosystem of Florio

At the heart of Florio will be a cryptocurrency, the Florio Token (FLR), which will be used to reward users for the challenges. By using cryptocurrency, the platform can ensure that it remains open, honest and transparent to everyone, effectively preventing companies and governments from trying to corrupt its ultimate goal: to bring the world to live healthy.

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A case of potential use for Florio would be a situation in which an individual – say Alex – wants to challenge himself, for example, to go running, and needs extra motivation. . Alex could launch a public challenge, in which he invites his friends to join, and in which foreigners can also join if they decide to do so. Alex would determine a fixed reward in the FLR chips – which he can earn for free to be one of the first to adopt Florio – for the challenge, and whoever would join would add it.

Using blockchain-based tracking algorithms and smart contracts, Florio ensures that payment of rewards is honored and that the challenge is successfully executed – the winner takes the funds and everyone will run and have a good time. In the end, everyone wins. Given its system, the potential use cases of Florio are almost endless.

On November 18, Florio will launch an Initial Coin Offering (ICO) for the FLR token, in which the platform will attempt to reach a goal of 5,000 ETH.

Users can also get their first FLR tokens when the Florio preview app is available on iOS and Android next week, as shown above. 5 million chips will be given, so users are advised to keep an eye on their website at to claim their free chips.

If you want to follow the project, you can also follow Florio on Facebook and Twitter. Users are advised to read the white paper carefully.

This is a sponsored story.

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