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Freshworks 360 unites sales, marketing and support channels for small businesses

With the launch of Freshworks 360, small businesses can now access a fully integrated, cloud-based, omni-channel customer engagement solution.

Freshworks 360 will collect and manage all support, sales and marketing communications on different channels on a single platform. And this, while being able to engage, convert and support customer conversations via email, phone, instant messenger, mobile and social networks.

In today 's business world, customer engagement has become an integral part of the operations of the company. While large companies deploy technologies to make this commitment possible, not all small businesses can take advantage of it. Cost, complexity and implementation are some of the issues that make it difficult for small business owners.

Girish Mathrubootham, co-founder and CEO of Freshworks, says that small businesses, as well as some businesses, have been left behind in terms of customer engagement software.

In a recent press release, Mathrubootham explains, "Sales, marketing, and customer support professionals have been forced to use swollen and siled CRM and support systems, while HR and IT have become more and more commonplace. IT are indebted to bulky products with useless features and exorbitant price tags. … Our mission is to make business software easy to use in the hands of those who need it and Freshworks 360 is an important step in helping us do just that. "

Fresco 360

Freshworks has announced the launch of 360 and has also reached a new milestone in its annual recurring business figure. The company has reached the $ 100 million mark by expanding its user base to more than 150,000 businesses and organizations around the world.

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Current customers include tens of thousands of SMEs and large corporations such as Honda, Bridgestone, Hugo Boss, University of Pennsylvania, Toshiba, Cisco, Veeva, OfficeMax, M & C Saatchi and others. others in the world.

The Freshworks 360 cloud package includes the full portfolio of products that the company has built over the past year. With 360, businesses will have access to Freshchat (customer email software), Freshcaller (call center software), Freshmarketer and Freshteam.

These tools have been designed to work together so companies can have a complete platform to help marketers, human resources teams, and support professionals interact with each other and with each other. customers.

Businesses can now access customer conversations, data and marketing touchpoints, including social media discussions and mentions. The complete history of each client can be accessed to provide a complete end-to-end experience.

Freshworks 360 is now available. A free trial is offered to current users of any Freshworks application.

Image: Freshworks