Innovation markets, explained


Prices are low since the platforms cut the middle

Traditionally, inventors and product manufacturers require large marketing budgets and good business sense to reach their buyers. In addition, they have to freeze substantial financial resources in "receivable accounts" with long-term payments and allocate significant budgets for storage, execution, and so on.

Due to such challenges, many innovative product owners struggled to reach their audience, and their products remained limited to a local market.

In addition, intermediaries inflate the cost of the product at each stage of the chain. When he finally arrives on the shelves, the end user eventually overpay.

Blockchain can fix many of these flaws. Innovation markets eliminate intermediaries, acting as an intermediary between manufacturers and end-buyers.