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It's time for a new way of thinking about business

Large companies and conglomerates, engines of growth and vitality in the twentieth century, have lost their advantage and their image. They proved that they were unable to innovate and they lost more jobs than they created. My friends who have "grown up" with careers for life in General Motors, Exxon Mobil or even IBM, are often too embarrassed to talk about it.

On the other hand, everyone wants to be an entrepreneur. We can all aspire to develop businesses like Google, Facebook and Apple, which will have to have fun, while improving your lifestyle and offering the dream of untold wealth.

In his classic book "The 3rd American Dream", thought leader Suresh Sharma summarizes the great achievements of the 19 th and 20 centuries, then exposes the potential of 39, a new entrepreneurial ecosystem for the 21 st century. It focuses on entrepreneurs in America, but what it says applies to all other countries.

I agree with Sharma that it is time to move to a new way of thinking, living and doing business, especially after the relatively recent demoralizing periods of recession. This next frontier lies in creating business as an entrepreneur, rather than waiting for the innovation and opportunities of big business. They have become a byproduct of innovation rather than the cause:

  • The conglomerates are born of industrialization and not of innovation. Most of their new innovation claims come from mergers and acquisitions from the entrepreneurial pipeline. Internal organizational processes thwart innovation due to inherent scale inefficiencies, high overhead costs and the risk of impact on the company's bottom line.
  • Existing technologies have been "trivialized" on a global scale. Many countries have learned to make products cheaper and better. Competitive advantages quickly vaporize on them. Having only a large capital base and distribution channels, without innovation, is not a sustainable business model.
  • Large companies no longer create jobs at their homes . There is plenty of data to support the claim that older companies have lost more jobs than they have created at home. Outsourcing and offshore manufacturing have become the norm. Businesses growing entrepreneurs create more value and more jobs.
  • Large Non-Industrial Organizations Hang on Exceeded Business Models Financial institutions, for example, rely on pure capital games without innovation that can disappear quickly. Government bailouts do not promote innovation. These companies usually end up turning off, like Lehman Brothers, WorldCom and Enron.
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The new business model is a distributed business model. Customers today demand personalized or locally adapted products and services with integrated quality of life services. Scaling is done first through alliances with customers through social media, and later through distributed joint ventures and coopetition. We need the new wave of entrepreneurs to facilitate:

  1. A New Era for Manufacturing Companies Emerging emerging manufacturing technologies (eg, digital and 3D printing) in small shops or industrial and industrial centers 39, innovation of a city can bring back the manufacturing sector. The new society of the twenty-first century can be born almost everywhere. Single-node factories can be home-based with a global market.
  2. New mine of innovations and technologies. Universities and other R & D groups have created a large number of new inventions and innovations, most of which sleep on the shelves of our researchers and laboratories, waiting to be marketed by future entrepreneurs, with costs initial minimums for licensing. ]
  3. Next wave of economic expansion. The time has come for the new entrepreneurial dream. People are emerging from recent economic disasters with a new appetite for change, and making the world a better place. Gen-Y approaches the business world with solid personal goals and expects to create something creative, fun and rewarding.
  4. The cost of entry entrepreneurs is at its lowest historical level. With ecommerce, internet and smart phone applications, anyone can become an entrepreneur today for a few hundred dollars, without the need for a huge investment. , bank loans, venture capital or angels. With the global market, the opportunity for growth is enormous, starting locally and evolving at any pace.

If you are already in the lifestyle of an entrepreneur, you probably realize that it is a difficult job and very risky. Nobody said it would be easy, but nothing that is easy does not satisfy him for a long time. The days of easy and safe jobs in the big business world are over and certainly not very satisfying either.

We need this new generation of entrepreneurs who appreciate the challenge and the opportunity to rebuild our business engine to fit the global culture and needs of the 21st century . What's holding you back from jumping on the wave?