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Small businesses in Wichita get 63% more job applications than their biggest competitors

Having a hiring advantage in this tight job market is a plus, and if your small business is located in Wichita, KS, it is 63% more likely to receive requests from larger companies.

This data comes from ZipRecruiter's analysis of about 5.5 million workstations on its platform comparing small and large companies that are hiring for similar positions. The overall number favors large companies, but there are parts of the country where small businesses are doing much better.

While the economy continues to provide better economic data, including a low unemployment rate, small businesses will have more difficulty finding the right candidates for positions that they are trying to fill.

The ZipRecruiter study identified small businesses as organizations with fewer than 20 employees and larger companies such as those with more than 500 employees. Using a technique called "fixed effects", the company was able to ensure that the same job titles were compared between small and large organizations in the same city and the same company. industry. Of the 5.5 million ZipRecruiter messages in 2017, 55% were identified as being created by small businesses.

On the official blog of ZopRecruiter, Mitch Downey, professor of economics and writer, explains that people want to work for small businesses just like for larger companies. He goes on to say that the reason people choose a small organization is as simple as: "In many cities in America, workers prefer to work for a small business."

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Best Cities to Hire Small Business

The Southwest and Rocky Mountain regions were the best places to hire small businesses. Companies located here had a hiring advantage, which led ZipRecruiter to state that they have received many more applications than their larger competitors.

In addition to 63% of Wichita, Pueblo, CO had +34 percent: Santa Fe, NM +31 percent; Midland, TX +30 percent; Dallas, TX +21 percent; and El Paso, TX + 20% hiring advantage for small businesses.

The chart below shows 352 metropolitan cities considered in the report. Green represents where small businesses have the greatest advantage in applications. Blue areas are moderate, with no obvious advantages or disadvantages. And in shady places, small businesses receive 20% or fewer requests than larger companies.

The worst cities for hiring small businesses

If, on the other hand, your small business is located in the following cities, you would find the greatest disadvantage of hiring compared to larger firms. Small businesses in New York, NY, see a whopping 115% hiring, followed by San Francisco, CA with -84%; Pittsburgh, PA with -73%, Washington DC with -64%, Los Angeles, CA with -58%; and Chicago, IL with -43 percent.

The report also examined variations in small firms. ZipRecruiter says that there is no real "average" for identifying large companies versus small businesses in these communities because there are differences and gaps between large and small, even in cities where one or the other would have a distinct advantage.

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The graph below shows these variations.

<img class="aligncenter wp-image-487268 size-full" src="" alt=" Best Cities to Hire Small Business "width =" 850 "height =" 560 "/>

Photo via Shutterstock