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Sphero Raises $ 12 Million Focusing on Education

This year was difficult for Sphero. The Colorado robotics toy startup began the year with dozens of layoffs, resulting in lukewarm interest for its Disney consumer product line.

Here's a little good news, though. The company has raised an additional $ 12 million, bringing its total to about $ 119 million, according to Crunchbase. The last round will help to shape the BB-8 maker into an education company first.

"The recent funding round has raised $ 12 million, and we expect a total of $ 20 million at the time of closing," Sphero said in a statement. forwarded to TechCrunch. The funds will come from existing investors and new investors and will be used for working capital as we embark on a broader strategy focused on the intersection of gaming and learning. "

This is a tricky game, given the overcrowding of the world of coding toys, but Sphero has long built its game in space, alongside its more consumer-oriented offerings.

After the success of his game The Awakens Force BB-8, the company quadrupled its involvement with the Disney's thriller by launching high-tech toys based on Spider-Man and Lightning McQueen of Cars.

"[Education] is something we can actually own," I said the company after the layoffs were revealed. "Where we do well, these are experiences that we can own 100% from their creation until they are put on the market."

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