Would you wear a virtual reality helmet while riding a bicycle? The answer is no, hopefully, but what about a stationary bike? VirZoom, a Cambridge-based fitness startup, hopes that virtual reality will be the next key to a new craze for fitness.
Fitness companies like Peloton have raised huge sums of money to build technological empires, and while Peloton (which raised more than $ 444 million for the disc) is using Video trainers, VirZoom does not think it's going far enough to throw you into a completely different world to get you in shape in this one.
The start-up will sell its own bikes from March and also plans to sell a small sensor that could be attached to your existing configuration and allow you to wear a VR helmet and be transported to a world where your pedaling translates by real movement. The startup focuses on building experiences that do not make you want to stroll quietly to the outside of your home without fresh air, playful workouts do things like riding you and send you to through the cities of the West. ]
VirZoom announced today the end of the $ 5.5 million start-up funding. Investors in the round included Skywood Capital, Fairhaven Capital, Equity Resource Investments and the Greycroft Venture Partner Gaming Tracker Fund. The company has raised approximately $ 12.2 million to date.
Given the magnitude of today's virtual reality headsets, the whole scene is a little laughable and not necessarily the most comfortable, especially considering the rudeness of a sweaty helmet. There are special covers for the face but still. The business solution is good because you do not need an expensive and crazy installation to get there, you can use a VR headset for your phone or one of the most beautiful PC or PlayStation devices.
The VX Bike Controller bike begins to be delivered in March for $ 399