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The Mastercard Inclusive Futures Project Creates Opportunities for Freelancers

Mastercard (NYSE: MA) 's address to workers in the economy and the next generation with the launch of the Inclusive Futures project.

Mastercard Inclusive Futures Project for Management Workers

The project brings together digital companies to specifically generate products and services for this workforce, which now includes a large sample of the population. Everyone, from unbanked and underbanked communities to people seeking to supplement their incomes and full-time workers in the labor economy, will benefit from this initiative.

The show economy is made up of different types of workers, and the small businesses that hire them have specific needs. This has created an environment for a readily available workforce that can benefit both parties, but can also create challenges as more people enter the space to make a living.

[58] To solve the problems, Craig Vosburg, president of Mastercard in North America, said in a press release: "Mastercard is well positioned to respond to the changes we are seeing in our economy – using our technology infrastructure, payments digital expertise and data and ideas to introduce meaningful solutions that help our changing workforce to thrive and our cities continue to thrive, while benefiting from a connected economy. "

Three Key Areas of the Inclusive Future Project

In collaboration with participating digital businesses, the project will examine the challenges that this workforce faces with digital solutions, government services and smart cities.

Digital solutions will provide mine economy workers with ways to receive real-time payments for the services they offer and budget management tools. This particular part of the project is done with the help of Care.com, and Mastercard will provide its Assembly APIs for Millennials and Mastercard Send.

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The Government Services portion of the project will bring together Mastercard and Square to offer educational workshops with the New Orleans and Cleveland municipalities focused on financial literacy and access.

The Smart Cities Initiative will create solutions for inclusive and sustainable urban economies by making transportation and other services more accessible to all.

The gig economy and small businesses

One in three Americans is now independent, including over a third of Generation Y. And small businesses do most of the hiring, about 40 percent according to a study compiled by LinkedIn.

Understanding the needs of this workforce not only provides a more efficient work environment, but can also create new business opportunities. The Inclusive Futures project highlights the challenges and opportunities for companies hiring these workers.

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